Hyper-Personalization Is the Next Big Thing For Employee Experience – Here’s What It Means For You

At the beginning of the year, LinkedIn’s Pat Wadors and Brendan Browne predicted the six top trends in HR and Talent Acquisition. Among these was “hyper-personalization” of the employee experience.

Yes, that term’s a mouthful – but it really just means giving employees greater choice over the things that matter to them, like benefits, work location, and devices.

“A lot of this push is coming from the millennial generation,” says Pat. “They are used to being empowered to choose their own destiny and when they come into the workplace they want to choose what they work on, how they get paid, the device they use, and where, when and how they work.”